It is real. I am not joking. It is your chance to win and become successful. READ MORE
WIN $10, 000 – $50, 000 TODAY
It is real. I am not joking. It is your chance to win and become successful. READ MORE
A very smart man I know, wrote this and I saw it as a very relevant article and decided to publish it here for you to read. It is extremely helpful. Want to become a global brand? Read it. READ MORE
When you first meet someone you don’t start by saying, “Hi, I am Sarah, I am short, I have brown eyes… you start describing yourself physically, that gets boring.” It is typical as an entrepreneur to always sell your product first when you first meet customers but that’s not how this things work. READ MORE
You are an entrepreneur and you have identified a need and created a solution to it, how then would you get to the people you are creating the product for? This what creating a brand persona does for you. READ MORE
SANGO OR THOR? READ MORE
When you want to sign up for anything online or on paper, companies make you fill countless forms and all requesting for your name, birthday, mother’s maiden name, etc. but how do they use all this information to their advantage and create a personal experience that creates a tighter bond between us and them? It just occurred to me that no African/Nigerian brand bothered wishing me a happy birthday on the 16th of October. READ MORE