On the 9th of this month, I had an interview at a Branding School and Edidiong Uwem was one of the judges. I was going to share my thoughts on the interview but she did justice to it. I hope you learn something. Plus I was one of the 3 that she talked about π . What 3? You’d find out as you read.
Last weekend, I was on a panel interviewing young, “vibrant” individuals who desired to improve their knowledge of branding in Africa’s first school of Brand Experience.
At the end of each interview session, we asked them to read out the ad (below), and tell us what the brand was trying to communicate.

It’s worth the read believe me.
Love,
Einsteinette.